A faster, smarter, and more rewarding way to travel
A clunky corporate experience
American Express Global Business Travel faced a critical challenge with its existing booking platform: it was clunky, difficult to navigate, and lacked a clear way to showcase the unique value of booking with an Amex card. The convoluted user experience led to frustration and inefficiency for corporate clients, hindering adoption and preventing them from leveraging the full suite of benefits.
A new way to travel corporate
We designed a streamlined, intuitive platform that put efficiency and user experience first. By simplifying the booking flow and strategically highlighting the exclusive benefits of using an Amex card—from airport lounge access to special rewards—we created a powerful tool that saves time and maximizes value for every corporate traveler. The new design not only made the process quicker but also effectively communicated the significant advantages, driving engagement and cementing Amex as the premier choice for corporate travel.
